Founder Kim Moody had a vision to create one place where artists of all media, come together to explore and refine new works. By serendipitous opportunity in 1971, they acquired the historic Sedler House in partnership with Laurence Vanderbeek, a perfect homestead to grow this vision. The first Alwun House event was of course a "Ground Breaker." Unveiling cutting edge multi-media theatre plans, they set precedent for surprising their audiences, everyone was invited to help haul out buckets of dirt as construction began. For the first 10 years Alwun renovated the house facility and landscaped gardens, creating lush treed overgrowth with koi ponds, and small stage. These efforts resulted in Alwun’s first award, "Environmental Quality Improvement” awarded by Mayor Margaret Hance. (Mayoral “Alwun House Day” Proclamation lists other “Firsts”).
Alwun House grew as the first nonprofit
alternative|contemporary art gallery in downtown. The central floor became an
art gallery, the basement produced multi-media theatre producing such notable
productions as "Games I've Played While Waiting for the Messiah." A more
practical “Food for Thought,” demonstrated the benefits of growing your own
food, with the cyclic slogan; "dig it, plant it, grow it, eat it." Alwun hosted
luminaries like Marcel Marceau and Mummenschanz, Baba Don Gong meditations,
Latin Peņas with Alberto Rios, first "Performance Art" to be seen in Phoenix and
other eclectic events. A popular series of the seventies was "Heartsong," a
heartfelt music and poetry reading series.
During
the second decade, multiple cultural productions grabbed media attention; none
more than Caribbean Carnival’s festival of ethnic music, dance, costume and
food. Alwun House was first to showcase reggae with emerging world beat music at
its original "Caribbean Carnival" productions. Birthed at the House, crowds
quickly overwhelmed the space mandating larger more innovative locations.
Carnival 5 opened seven stories up on top of Valley National Bank’s parking
garage, a rousing success. Now a city co-sponsored festival, Mayor Terry Goddard
stated "I can feel the heartbeat of the City." Increasing in scale they
culminated with 17,000 attending Wesley Bolin Plaza. With regulatory expenses
grew exponentially, and on one rainy night, Alwun lost it's shirt (and the
house). Even in then, during this transitional period, Alwun House steadfastly
showcased local contemporary artists adding new exhibits annually.
At 30, the reorganized Alwun House Foundation’s first major accomplishment was
reacquisition of its house. Dana Johnson applied for an Arizona State Historic
Preservation Office grant and awarded $48,000 matched with community
contributions the House was reacquired. This period brought the return of the
Coffeehouse series, showcasing another generation of poets and musicians.
Becoming a signature fundraising event on its own, The Exotic Art Show, annually
features over 60 artists, a mix of media, with uninhibited and provocative art,
opens with a Valentine’s “Phantasmagorical Spectacular.”
Now approaching an expanding 40th Season, Alwun's labeled with titles such as;
"legendary," "institution." Downtown’s first art gallery, that grew to shape the
Arts District Overlay, has been identified as a cultural node in the area, and a
long standing community asset. Alwun Staff and volunteers look forward to the
growth this new millennium promises as the one place where artists of all media,
come together to explore and refine new works in Phoenix.